Privacy Policy
Last updated: August 2026
In short: We collect only the information needed to run this site and respond to you — such as messages you send us or an email you subscribe with. We use cookies for basic site functionality, analytics, and to show ads through Google AdSense. We never sell your personal information.
1. Overview
This Privacy Policy explains how Plunge Peak (“we,” “us,” or “our”) collects, uses, and protects information when you visit this website (the “Site”). We are committed to handling your information responsibly and transparently. By using the Site, you agree to the practices described in this policy.
2. Information we collect
Information you provide directly
- Your name and email address when you use our Contact form
- Your email address if you subscribe to our newsletter
- Any information you include in comments, if commenting is enabled on an article
Information collected automatically
- IP address, browser type, device type, and operating system
- Pages visited, time spent on the Site, and referring website
- General location (city/country level, derived from IP address)
- Cookie and advertising identifiers, as described below
3. Cookies and tracking technologies
Cookies are small text files stored on your device that help websites function and collect information. We use the following types of cookies:
- Essential cookies — required for basic site functionality, such as remembering your cookie preferences
- Analytics cookies — help us understand how visitors use the Site (for example, through Google Analytics) so we can improve content and navigation
- Advertising cookies — used by Google AdSense and its partners to show relevant ads and measure ad performance
You can control or disable cookies through your browser settings. Disabling cookies may affect how parts of the Site function.
4. Advertising & Google AdSense
Plunge Peak may display advertisements served by Google AdSense and other third-party advertising networks. These providers may use cookies and similar technologies to serve ads based on your prior visits to this and other websites.
- Google’s use of advertising cookies enables it and its partners to serve ads based on your visits to this site and/or other sites on the internet.
- You can opt out of personalized advertising through Google Ads Settings.
- You can also opt out of some third-party vendor cookies through the Digital Advertising Alliance’s opt-out page.
We do not control the cookies or tracking technologies used by our advertising partners, and this policy does not cover their data practices. You can read Google’s own advertising policy for more detail.
5. Analytics
We may use Google Analytics or similar services to understand how visitors interact with the Site. These tools collect information such as pages viewed, time on site, and general location, and may use cookies to do so. This data is aggregated and used to improve the Site — it is not used to personally identify you.
6. How we use information
- To respond to your messages and inquiries
- To send newsletter updates, if you subscribed and consented to receive them
- To understand how the Site is used, so we can improve content and user experience
- To display relevant advertising through Google AdSense
- To detect, prevent, and address technical issues, spam, or abuse
7. How we share information
We do not sell your personal information. We may share limited information with:
- Service providers who help us operate the Site, such as hosting and email delivery
- Advertising partners, such as Google AdSense, for the purpose of displaying and measuring ads
- Analytics providers, to help us understand Site usage
- Legal authorities, if required to comply with a legal obligation or protect our rights
If you purchase a product through an affiliate link on this Site, the retailer processes your purchase and payment information directly — we do not receive or store your payment details. See our Affiliate Disclosure page for more.
8. Data retention
We retain contact form submissions and newsletter subscriber information for as long as needed to respond to your inquiry or until you unsubscribe. Analytics and advertising data is retained according to the retention policies of the respective third-party providers, such as Google.
9. Your privacy rights
Depending on your location, you may have the right to:
- Request access to the personal information we hold about you
- Request correction or deletion of your personal information
- Withdraw consent for marketing communications at any time, such as by unsubscribing from our newsletter
- Opt out of personalized advertising, as described in the Advertising section above
- Object to or restrict certain processing of your information, where applicable under laws such as the GDPR (EU/UK) or CCPA (California)
To exercise any of these rights, please get in touch using the details below.
10. Children’s privacy
Plunge Peak is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.
11. Data security
We use reasonable technical and organizational measures to protect the information we collect. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.
12. Third-party links
The Site may contain links to third-party websites, including retailers and product manufacturers. We are not responsible for the privacy practices or content of those external sites. We encourage you to review their privacy policies before providing any personal information.
13. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any updates will be posted on this page with a revised “Last updated” date. We encourage you to review this page periodically.
14. Contact us
If you have questions about this Privacy Policy or how your information is handled, please email us or visit our Contact page.